As an author, publisher, small business owner, coach, and consultant, keeping up with social media can feel overwhelming. Scheduling, posting, and analysing content across multiple platforms can easily take up hours of valuable time or thousands of dollars to outsource. I’ve spent days, even weeks, of my writing hours trying to understand what makes social media work as a marketing platform and trying to figure out the best content to sell, sell, sell my books.
I felt compelled to constantly be creating fresh content and reinventing the wheel over and over again. As much as it’s a great way to avoid writing the next book, I realised that actually, the next book is my biggest marketing magic and that social media is all about building relationships and engaging with my audience. I learned that instead of spending hours a day doing that, I can batch content creation, schedule, posts, and recycle content, if I have the right tool.
That’s why I was excited to discover SmarterQueue—a social media management tool that has completely transformed how I handle my online presence. And helped me get back my time so I can focus on the most important thing, writing the next book.
Why SmarterQueue is the Best Social Media Tool for Writers, Authors, Publishers, Coaches, Consultants, and Small Business Owners
Whether you’re a hobby writer, professional author, solopreneur, coach, or business consultant, SmarterQueue is the perfect tool if you’re:
- Tired of manually scheduling posts: With SmarterQueue’s scheduler, you can batch-schedule your content for the entire month.
- Looking to grow your audience: SmarterQueue helps you stay consistent with posting, which is crucial for building trust and engagement.
- Wanting to save time: SmarterQueue automates your social media management, so you can focus on what you really love most!
- Uncomfortable with marketing: These fabulous features minimise the marketing effort and mean you can spend less time marketing and more time writing, coaching, or consulting.
Why I Chose SmarterQueue Over Other Social Media Tools
When it comes to social media scheduling tools for small businesses, there are plenty of options out there. I’ve tried Feedly, Hootsuite, Later, MeetEdgar, and Zoho, but none of them gave me the flexibility and ease of use that SmarterQueue offers.
Here’s why SmarterQueue is my go-to tool for social media management:
- Time-Saving Automations: SmarterQueue recycles your best-performing content automatically.
- Multi-Platform Social Media Scheduling: You can easily schedule posts across Facebook, Instagram, Twitter/X, LinkedIn, and Pinterest in one go.
- Content Categories for Themes and Strategies: Organizing your content into categories ensures a balanced posting schedule, such as my Wednesday Wisdom quotes and my Friday Fun.
- Detailed Analytics: That help you understand what posts are performing well, which get the best engagement, and what times and days see the best results.
- Variable text options to a single image: You can use one picture and have a dozen different text options that will randomly post whenever that image is selected from amongst your evergreen content. Keeping the posts fresh and engaging!
- Set and Forget: Because SmarterQueue is automatically recycling and reposting your evergreen content you can take a break, skip a month, get too busy, or simply forget to do a block of fresh content creation without causing your actual social media platforms to appear abandoned or forgotten!
My Favourite SmarterQueue Feature/s
That Set and Forget option is my favourite SmarterQueue feature. It’s been a game-changer for me because my ADHD makes me prone to being too busy or easily forgetting to make time to create fresh content. Sometimes the idea of doing a batch of new posts fills me with dread from anxiety or boredom. I want to be engaging all the time, but sometimes I’m just not… Thankfully, because SmarterQueue schedules my content from a shuffled list of the evergreen posts I’ve given it, my social media platforms keep getting updated even when I’m completely ignoring them. And that means people keep seeing and engaging with me, my books, my voice, and my brand even if it’s been weeks since I last created fresh content.
I also love using the Queue Categories feature to organize my posts into groups like ‘Promotions,’ ‘Blog Posts,’ ‘Reviews & Testimonials’, and ‘Quotes’. As a busy author and writing coach, this ensures that I’m constantly promoting my books and services and sharing value with my audience without feeling repetitive. It also means that rather than constantly coming up with new ideas each day to keep my audience interested, I can batch that process on the days when I’m feeling content creative and instead spend just a few minutes a day actually talking to and engaging with the people who interact with my content. (Or have fun engaging and interacting with theirs!)
Finally, I find the Analytics truly helpful. The image below is a table that shows engagement by category so at a glance I can see my Friday Funny tends to get limited likes and no comments but is more likely to get shares than my other content. My Wednesday Wisdom gets the best percentage of likes and some comments but has a limited audience reach. My Growth content has fantastic reach but very little likes, comments, shares and despite posting almost double the Pillar content my Pillar content gets less unique views, fewer comments, but lots of likes. And finally, my Promotion content has significantly less reach than everything else but still garners good likes and some comments. If only this data could show if people follow the links in my posts or follows on my profile it would be the absolute goldmine in engagement statistics. And what’s more, this kind of table is not only available for groups, but can be modified by time and even broken down by individual post and post repost comparisons!
How SmarterQueue Helps Me Save Time and Grow My Audience
Since switching to SmarterQueue, I save about 10 hours per week on social media tasks. I used to spend hours manually scheduling posts and trying to figure out the best times to post. Now, with SmarterQueue’s automated scheduling and content recycling, I’m able to focus on writing my books, growing my business and working with writing clients instead of worrying about my social media strategy.
The most powerful benefit of SmarterQueue for me has been its ability to help me grow my audience organically. Thanks to consistent posting, I’ve seen a massive increase in engagement and follower growth, which has led to more readers, more reviews, more people talking about and sharing my books online and off; not to mention the way other writers can easily reach out to talk about coaching options to help them with their own creative projects.
The Results I’ve Seen with SmarterQueue
Since using SmarterQueue, I’ve seen significant improvements in my social media strategies.
- Time Saved: I’ve reduced my social media management time from 2 hours per day to just 15 minutes, which allows me to focus on other areas of my business.
- Increased Engagement: I’ve seen a massive increase in engagement thanks to SmarterQueue’s automated posting and content recycling.
- Improved Focus: I get to batch my content creation to around about one day per month which means I can use a day when I’m feeling inspired or have a list of ready-to-go ideas on hand rather than constantly trying to come up with something new and interesting every single day. It also means I’m not distracted thinking about content creation when I should be writing!
Special Offer: Get an Extended 30-Day Free Trial of SmarterQueue
And the best part? As a reader of my blog, you can get an exclusive 30-day free trial of SmarterQueue, instead of the usual 14-day trial—and there’s no credit card required! This gives you an entire month to experience how SmarterQueue can transform your social media management, save you time, and grow your business.
👉 https://smarterqueue.com?afmc=1c0
Start your free 30-day trial with SmarterQueue today!
SmarterQueue has been an invaluable tool for my business, and I believe it can help any small business owner, coach, creative, or consultant manage their social media more efficiently. For writers, authors, and publishers it’s important to keep engaging with your readers, even when in the depths of the writing cave, so SmarterQueue is invaluable for maintaining your online presence. If you’re ready to save time, grow your audience, and improve your social media strategy, give SmarterQueue a try today. 👉 Check it out!
